Director of Marketing & Commercial Operations
New
Europe, CET ± 1, CET ± 1Full-TimeDirector
Salary not disclosed
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Job Details
- Experience
- 8+ years in a senior commercial or marketing leadership role
- Required Skills
- SEODigital MarketingData analytics
Requirements
- 8+ years in a senior commercial or marketing leadership role, with P&L or budget ownership
- Deep digital marketing expertise
- Proven track record of brand strategy defining or evolving a consumer brand
- Strong people management experience
- Experience managing external agency relationships
- Data-literate and capable of building dashboards
- Europe-based, within CET ± 1 time zone
Responsibilities
- Commercial strategy across B2B (Sales & Partnerships) and B2C (Marketing) — setting aligned OKRs and driving revenue growth
- Brand strategy — creating Eating Europe's brand vision and guiding principles
- Digital marketing — SEO, PPC, email, social, influencer, and website performance
- Agency management — SEO agency (content and strategy), PPC agency, affiliates, web development
- Revenue reporting and a centralised commercial dashboard for the CEO and senior team
- CAC optimisation and marketing budget ownership
- OTA and distribution channel strategy across Viator, GetYourGuide, and beyond
- Process and structure — building clear workflows, accountabilities, and cross-team coordination
- Lead a team: Sales Director, OTA Manager, Partnerships Coordinator, Marketing Manager, CRM & Campaigns Specialist, Marketing Coordinator, and Content Creators
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