Digital Marketing Business Development Executive
New
United StatesFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 3+ years
- Required Skills
- Business DevelopmentData AnalysisSalesforceLead GenerationCRMHubSpot
Requirements
- 3+ years of experience in full-cycle outbound sales, lead generation, or business development.
- Proven track record of driving outbound sales and achieving sales targets.
- Proficiency with sales tools such as Salesforce, HubSpot, LinkedIn Sales Navigator, Outreach, Chorus, Zoom, Excel, and Google Docs.
- Experience with mid-market and mature client segments within the SMB space.
- Strong understanding of outbound sales techniques, including cold calling, email outreach, and solution selling.
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a team in a fast-paced, target-driven environment.
- Analytical mindset with a focus on data-driven decision making.
- Bachelor’s degree in Business, Marketing, or a related field (preferred).
- Experience in digital marketing or similar sales motion (SaaS, IT, Financial Services) is a plus.
Responsibilities
- Design and implement outbound sales strategies focused on generating qualified leads and driving sales growth.
- Conduct market research to identify target segments, define key buyer personas, and build effective sales cadences.
- Work with sales leadership to align outbound initiatives with overall business objectives.
- Leverage a mix of outbound tactics (cold calling, email outreach, LinkedIn prospecting, etc.) to generate new leads and opportunities.
- Develop and manage a robust pipeline of qualified leads by leveraging tools and data-driven insights.
- Track and analyze outbound sales metrics to evaluate the effectiveness of campaigns, pipeline, and forecasts.
- Build strong relationships with key decision-makers and influencers.
- Manage outbound leads throughout the sales funnel, nurturing prospects until they are sales-ready.
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