Senior Paid Social Specialist
New
C
Clients Blackbox, Inc.Performance Marketing
United StatesFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- Lead Generation
Requirements
- 5+ years of experience in paid media, specifically Meta advertising
- Experience managing multiple client accounts simultaneously
- Proven track record of hitting performance targets and retaining clients
- Strong copywriting skills
- Experience with conversion tracking, pixels, and basic marketing automation
- Strong communication skills for non-technical clients
- Ability to work independently and take ownership
Responsibilities
- Own client accounts and serve as the primary point of contact
- Run bi-weekly client calls to review performance, discuss strategy, and align on next steps
- Send bi-weekly performance reports 24 hours before scheduled calls
- Build, launch, and optimize Meta advertising campaigns focused on lead generation and appointment booking
- Manage campaign budgets, audience targeting, bid strategies, and creative testing
- Troubleshoot underperforming campaigns and develop intervention strategies
- Write ad copy and video sales letter scripts
- Set up tracking, pixels, and conversion events
- Configure Calendly integrations, Zapier automations, and lead routing
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