User Acquisition Specialist (Meta Ads)

New
Z
Zeely Inc.Marketing / AI
Location: UkraineFull-TimeMiddle
Salary not disclosed
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Job Details

Languages
English (Intermediate+)

Requirements

  • Understanding of Meta Ads / Facebook Ads Manager
  • Strong attention to detail
  • Ability to work with repetitive manual tasks
  • Proactivity, speed, and strong organizational skills
  • Desire to grow in the User Acquisition direction
  • English level: Intermediate+ (plus)
  • 6–12+ months of experience in advertising (nice to have)
  • Understanding of basic metrics: CPA, CPC, CTR, CPM (nice to have)
  • Experience with Meta Ads, TikTok Ads, or Google Ads (nice to have)

Responsibilities

  • Launch and scale advertising campaigns across Meta Ads and TikTok Ads
  • Optimize campaigns to maximize ROI, focusing on key metrics such as CPA, Spend, and LTV
  • Generate and test hypotheses to improve user acquisition and conversion rates
  • Collaborate closely with creative and design teams on creative ideas
  • Provide feedback based on campaign performance
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