Performance Creative Strategist

New
P
Public Nectar LtdPerformance Marketing
Remote (UK-based)Full-TimeMiddle
Salary35,000 - 45,000 GBP per year
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Job Details

Experience
2+ years
Required Skills
Data AnalysisA/B testing

Requirements

  • Minimum 2 years of experience in media buying or creative, ideally agency-side
  • Expertise in creative performance reporting and metrics analysis
  • Proven experience briefing creatives across multiple platforms
  • Strong pattern recognition and research skills
  • Ability to implement creative systems and processes
  • Deep understanding of consumer behaviour and psychology
  • Proficiency with creative testing methodologies
  • Exceptional organisational skills and ability to manage multiple projects

Responsibilities

  • Develop performance-driven creative strategies aligning with client business objectives
  • Create comprehensive creative testing roadmaps based on KPIs and audience research
  • Transform customer insights into compelling messaging strategies
  • Brief creative iterations to designers based on strategic roadmaps and performance insights
  • Lead UGC content strategy and provide feedback to creators
  • Analyse creative performance metrics including hook, hold, and video play rates
  • Manage multiple brand portfolios simultaneously
  • Use AI tools to increase speed, output, and quality of work
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35,000 - 45,000 GBP per year
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