Social Media Strategist

New
D
DigitalFintech Technology
Singapore. Federal Territory of Kuala Lumpur, Malaysia. Metro Manila, Philippines. Mumbai, Maharashtra, IndiaContractMiddle
Salary not disclosed
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Job Details

Required Skills
Stakeholder managementDigital Marketing

Requirements

  • Proven experience in social media strategy, digital marketing, or content strategy roles.
  • Strong understanding of social media platforms, audience engagement, and content performance metrics.
  • Experience managing regional or APAC-focused campaigns preferred.
  • Background in fintech, technology, consumer tech, finance, or high-growth startups is highly preferred.
  • Ability to balance brand storytelling with performance-driven social execution.
  • Strong copywriting, communication, and stakeholder management skills.
  • Experience using social analytics, scheduling, and reporting tools.
  • Comfortable working in a fast-paced, collaborative, and remote environment.

Responsibilities

  • Develop and execute social media strategies across APAC markets.
  • Plan and manage content calendars aligned with brand, campaign, and product priorities.
  • Create platform-specific social strategies for channels such as LinkedIn, Instagram, X, TikTok, Facebook, and YouTube.
  • Work closely with internal stakeholders including brand, content, creative, and marketing teams.
  • Support campaign launches, partnerships, product announcements, and brand storytelling initiatives.
  • Analyse social performance metrics and provide actionable insights and optimisation recommendations.
  • Monitor social trends, platform updates, and competitor activity across fintech and technology sectors.
  • Support community engagement and audience growth initiatives where required.
  • Coordinate with designers, creators, agencies, or freelancers to deliver social assets and campaigns.
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