Product Marketing Manager

New
O
OnHiresB2C Mobile SaaS
Europe (remote), Eastern Europe preferred, 9:00 AM your local time (flexible)Full-TimeSenior
Salary not disclosed
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Job Details

Experience
5+ years
Required Skills
A/B testing

Requirements

  • 5+ years of relevant experience
  • Strong hands-on experience with mobile apps and subscription monetization
  • Experience with quiz-based funnels and paywalls
  • Experience with onboarding optimization
  • Expertise in A/B testing and experimentation
  • Deep understanding of ARPU, LTV, and conversion optimization
  • Experience with data-driven product growth
  • Active daily use of AI tools and agents
  • Full-time commitment with no side projects
  • Experience with analytics platforms like Amplitude, Firebase, Appsflyer, or Mixpanel

Responsibilities

  • Optimize onboarding funnels, quizzes, paywalls, and subscription flows
  • Increase ARPU/RPU and improve monetization performance
  • Launch and analyze A/B tests and experimentation initiatives
  • Improve conversion, retention, and subscription metrics
  • Collaborate with creatives, product, analytics, and founders
  • Develop and test pricing, offers, and monetization hypotheses
  • Analyze funnel performance and identify revenue growth opportunities
  • Work closely with acquisition and billing teams to improve overall unit economics
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