Manager, Growth Marketing
New
United StatesFull-TimeManager
Salary145,000 - 160,000 USD per year
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Job Details
- Experience
- 8+ years of experience in B2B SaaS growth marketing
- Required Skills
- SEOLead GenerationDigital Marketing
Requirements
- 8+ years of experience in B2B SaaS growth marketing, demand generation, or performance marketing.
- 3-5 years of experience managing and developing high-performing marketing teams.
- Proven success managing lead generation programs that drive measurable pipeline and revenue growth.
- Strong experience tracking and managing KPIs including MQLs, SQLs, CAC, CPL, conversion rates, pipeline contribution, and ROI.
- Hands-on experience with Salesforce CRM and marketing automation platforms
- Experience managing integrated digital marketing campaigns across multiple channels.
Responsibilities
- Develop and execute multi-channel lead generation campaigns across paid media, email, webinars, content syndication, SEO and social platforms
- Drive growth in MQLs, SQLs, pipeline creation, customer acquisition, and conversion rates.
- Optimize full-funnel marketing performance from awareness through opportunity creation.
- Partner closely with Sales leadership to improve lead quality, routing, follow-up SLAs, and conversion efficiency.
- Own campaign planning, execution, testing, reporting, and optimization.
- Analyze funnel performance and identify opportunities to improve conversion rates and marketing efficiency.
- Ensure accurate campaign attribution and lead tracking
- Establish operational rigor and performance expectations for the growth marketing team.
- Lead, coach, and develop a team of growth marketers
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