Marketing Operations Program Manager, Sold Funnel

New
USFull-TimeManager
Salary not disclosed
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Job Details

Experience
6+ years
Required Skills
Artificial IntelligenceSalesforceCRMData analytics

Requirements

  • 6+ years of experience in marketing operations, sales operations, revenue operations, or program management in a high-growth B2B environment.
  • 3+ years of hands-on experience with CRM systems and sales development tools such as Salesforce, Gong, Salesloft, Outreach, Orum, Dialpad, Vidyard, Qualified, or Clay.
  • Proven experience managing end-to-end cross-functional programs spanning marketing, sales, and engineering teams.
  • Demonstrated ability to build or implement AI-driven workflows, including practical use of AI tools or agents in daily operations.
  • Strong analytical skills with experience building dashboards, running queries, and collaborating with data teams for deeper insights.
  • Experience defining scope, setting goals, and delivering programs in globally distributed, fast-paced environments.
  • Excellent written and verbal communication skills with the ability to simplify complex operational concepts for diverse stakeholders.
  • Strong understanding of marketing-to-sales funnel dynamics and lead management processes.
  • Experience working with Salesforce for lead management, attribution, and campaign tracking is highly desirable.
  • Ability to drive alignment and execution across technical, operational, and business stakeholders.

Responsibilities

  • Lead end-to-end programs focused on transforming the sales development and sold funnel ecosystem through automation, AI, and process optimization.
  • Own program delivery from planning through execution, including defining objectives, success metrics, stakeholder communications, and scalable operating models.
  • Manage selection, implementation, and optimization of third-party sales development and marketing technology tools, including driving feature enhancements.
  • Partner with product and engineering teams to translate business requirements into technical specifications for internal and external tooling.
  • Coordinate pilots, feedback loops, and rollout cycles, identifying risks, resolving blockers, and ensuring successful adoption of new initiatives.
  • Develop dashboards, reporting frameworks, and performance metrics in partnership with analytics and sales development teams.
  • Drive continuous improvement of workflows through automation, process redesign, and adoption of AI-powered solutions.
  • Maintain clear documentation and ensure alignment across distributed global teams and cross-functional stakeholders.
  • Lead operational reviews to track impact, adoption, and effectiveness of sold funnel initiatives.
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