Manager, Advertising & Supply Strategy
New
R
RockbotAdvertising Technology
Pay may vary depending on your location in the U.S.Full-TimeManager
Salary95,000 - 120,000 USD per year
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Job Details
- Experience
- 5–8 years
- Required Skills
- TableauMicrosoft ExcelLookerGenerative AI
Requirements
- 5–8 years of experience in yield management, data analysis, or ad tech.
- Deep fluency in media math including CPMs, pacing, and forecasting.
- Strong understanding of the programmatic ecosystem (DSPs, SSPs, ad servers).
- Experience with DOOH, CTV, or multi-channel media inventory.
- Hands-on experience using AI tools and LLMs for operational decision-making.
- Proficiency in Excel and BI tools like Looker or Tableau.
- Experience developing and refining advanced AI prompts.
- Exceptional communication skills with the ability to articulate data stories.
- High-horsepower, proactive mindset with a focus on continuous improvement.
Responsibilities
- Own yield strategy and fill analysis across Rockbot's advertising inventory.
- Monitor impression delivery, pacing, and budget utilization.
- Deliver vertical, regional, and seasonal insights to sales teams.
- Forecast new revenue opportunities through supply data analysis.
- Develop and maintain dashboards and reporting systems.
- Leverage LLMs and generative AI to streamline operational workflows.
- Apply AI-driven approaches to pricing optimization and yield modeling.
- Partner with Product and Engineering on ad serving logic and delivery efficiency.
- Audit transparency and compliance files like ads.txt and sellers.json.
- Support pricing strategy and packaging for new advertising products.
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