Marketing Manager
New
USFull-TimeManager
Salary73,500 USD per year
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Job Details
- Experience
- Minimum 4 years
- Required Skills
- Adobe Creative SuiteMicrosoft OfficeCanva
Requirements
- Minimum 4 years of marketing experience, preferably in publishing, media, or content-driven industries.
- Proven experience in campaign development and execution.
- Strong interest in Christian books and purpose-driven storytelling.
- Excellent communication and relationship-building skills.
- Experience managing social media platforms such as Instagram, Facebook, and YouTube.
- Strong understanding of digital engagement strategies.
- Highly organized, detail-oriented, and able to manage multiple projects and deadlines.
- Ability to set, track, and achieve performance goals.
- Proficiency in Microsoft Office Suite.
- Familiarity with Canva and Adobe Creative Suite is highly valued.
Responsibilities
- Lead the development and execution of integrated marketing campaigns for book launches, including advertising, digital media, influencer partnerships, and social strategy.
- Design data-informed marketing plans aligned with market trends, audience insights, and sales objectives to maximize reach and engagement.
- Collaborate closely with authors and their teams to build cohesive promotional strategies, content plans, and cross-platform visibility.
- Manage budgets, timelines, and performance tracking for individual titles while ensuring campaigns meet sales and engagement targets.
- Coordinate with internal departments such as editorial, publicity, sales, and digital engagement teams to ensure seamless campaign execution.
- Contribute to acquisition and publishing meetings by providing strategic marketing insights and recommendations.
- Oversee ongoing social media strategy and brand messaging across platforms, ensuring consistency and audience alignment.
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