Senior Associate, Customer Lifecycle Marketing
New
T
ToastB2B SaaS
RemoteFull-TimeSenior
Salary75,000 - 152,000 USD per year
Apply NowOpens the employer's application page
Job Details
- Experience
- 3+ years
- Required Skills
- Data AnalysisA/B testing
Requirements
- 3+ years in lifecycle, growth, or marketing operations
- Experience in B2B SaaS
- Proficiency in marketing tools like Braze, Pendo, and Marketo
- Ability to connect marketing data to business outcomes
- Skilled at analyzing performance data to drive optimizations
- Exceptional organization and ability to manage multiple projects
- Strong storytelling skills
- Collaborative self-starter with a bias for action
Responsibilities
- Partner with stakeholders to turn business goals into tactical campaign requirements
- Own end-to-end setup and deployment of campaigns across email, in-app, SMS, and push notifications
- Build and maintain complex automated customer journeys
- Partner with Marketing Ops to leverage product usage and behavioral data
- Lead the A/B testing roadmap to improve engagement and conversion rates
- Track campaign health and revenue impact
- Leverage AI tools to streamline workflows and draft copy
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