Senior Digital Marketing Manager
New
United StatesFull-TimeManager
Salary123,250 - 195,500 USD per year
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Job Details
- Experience
- 8–12+ years
- Required Skills
- AWSCloud ComputingGCPAzureSEODigital Marketing
Requirements
- 8–12+ years of experience in digital marketing, growth marketing, or content strategy within SaaS, cloud infrastructure, or developer-focused environments.
- Strong understanding of cloud ecosystems (AWS, Azure, or GCP) and how technical buyers evaluate infrastructure and data protection solutions.
- Proven ability to drive measurable improvements in traffic, engagement, conversion, and pipeline contribution through digital initiatives.
- Experience with SEO tools, analytics platforms, experimentation frameworks, and performance tracking systems.
- Familiarity with AEO/GEO concepts and emerging best practices for optimizing content for AI-driven discovery platforms.
- Ability to translate complex technical concepts into clear, persuasive messaging tailored to both technical and business audiences.
- Strong collaboration, communication, and stakeholder management skills in cross-functional, fast-paced environments.
Responsibilities
- Own the full digital strategy and web presence for the Clumio offering, ensuring a high-performing experience across comms, content, and conversion journeys while driving measurable pipeline impact.
- Design persona-driven digital journeys for cloud architects, DevOps teams, and technical evaluators, translating complex product capabilities into credible, high-conversion narratives.
- Lead SEO, AEO, and GEO initiatives to increase visibility in search engines and AI-generated answer surfaces, improving discovery across emerging and traditional channels.
- Optimize cloud marketplace alignment by supporting messaging consistency across AWS, Azure, and Google Cloud evaluation paths and associated landing experiences.
- Drive conversion rate optimization through A/B testing, behavioral analysis, and continuous refinement of landing pages, demo flows, and trial experiences.
- Collaborate cross-functionally with product marketing, demand generation, SEO, and sales teams to align digital execution with broader growth and pipeline objectives.
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