B2B Senior Strategic Marketing Account Manager

New
United StatesFull-TimeSenior
Salary not disclosed
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Job Details

Experience
7+ years
Required Skills
SEOCRMHubSpot

Requirements

  • 7+ years of experience driving measurable growth for B2B organizations, with a deep understanding of complex sales cycles, lead nurturing, and account-based marketing (ABM).
  • Proven ability to thrive in a high-growth, fast-paced agency environment, managing multiple shifting priorities without sacrificing quality or attention to detail.
  • Strong emotional intelligence with the ability to actively solicit, accept, and integrate client feedback into strategic pivots to ensure long-term partnership success.
  • 7+ years of experience in strategic account management, digital marketing, or related roles, with proven success in SEO, AEO, HubSpot, and Paid Ads.
  • Expertise in the Google Marketing Platform, specifically Google Analytics 4 (GA4), Google Tag Manager (GTM), and Google Search Console (GSC) for data tracking and performance analysis.
  • Strong understanding of marketing analytics, conversion optimization, and campaign performance metrics.
  • Exceptional client relationship management skills, with the ability to build trust and rapport.
  • Demonstrated ability to think critically and strategize effectively to meet client needs.
  • Excellent presentation, communication, and negotiation skills.
  • Experience in leading teams and mentoring staff, fostering a spirit of collaboration.
  • Proficient in HubSpot and other CRM tools, as well as digital marketing platforms.
  • A results-oriented approach with a keen eye for detail and strong problem-solving skills.
  • Ability to thrive in a fast-paced environment and manage multiple projects simultaneously.

Responsibilities

  • Lead the development and execution of customized strategic marketing plans for a portfolio of key accounts.
  • Manage high-level client relationships, ensuring satisfaction and retention while identifying opportunities for growth.
  • Utilize your expertise in SEO and AEO to optimize client websites for search visibility, traffic generation, and lead conversion.
  • Oversee HubSpot implementations, ensuring proper integration and utilization of marketing automation tools and CRM capabilities.
  • Develop and manage paid advertising campaigns across platforms like Google Ads and social media, optimizing for performance and ROI.
  • Conduct in-depth analyses of marketing performance metrics, providing clients with actionable insights and recommendations for improvement.
  • Act as a consultant to clients, advising them on best practices, market trends, and digital strategies to enhance their marketing efforts.
  • Coordinate with internal teams, ensuring alignment on client objectives and delivering cohesive marketing solutions.
  • Mentor and support junior account managers, fostering a culture of collaboration and continuous learning.
  • Stay current on industry trends, emerging technologies, and competitive landscape to provide clients with innovative solutions.
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