Senior Digital Marketing Manager
C
CommvaultSaaS, cloud infrastructure
Location: United States Country: United States of America State / Provence: New Jersey Remote Position: YesFull-TimeSenior
Salary123,250 - 195,500 USD per year
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Job Details
- Experience
- 8-12+ years
- Required Skills
- AWSGCPSalesforceAzureSEODigital MarketingCRMSaaSSEMrushAhrefs
Requirements
- 8-12+ years in digital, growth, or content marketing within SaaS, cloud infrastructure, or developer-focused tech.
- Demonstrated experience marketing to cloud, DevOps, or developer audiences.
- Familiarity with AWS, Azure, or GCP ecosystems, including how cloud marketplace dynamics influence buyer behavior.
- Proven track record driving measurable improvements in traffic, engagement, and conversion.
- Hands-on experience with web analytics, experimentation platforms, and SEO tooling (e.g., Ahrefs, SEMrush).
- Working knowledge of AEO/GEO principles and the emerging discipline of optimizing content for AI-generated answers.
- Strong communicator who can translate technical concepts into compelling, clear narratives for both technical and business audiences.
- Experience with marketing automation and CRM platforms (e.g., Marketo, Salesforce) is a plus.
Responsibilities
- Own the Clumio digital presence across commvault.com — strategy, content, and conversion performance.
- Develop and execute persona-driven content strategies for cloud decision-makers, architects, DevOps teams, and developers.
- Translate product positioning into technically credible web experiences that resonate with cloud-native audiences.
- Define and track KPIs tied to traffic, engagement, conversion, and pipeline contribution.
- Build targeted digital journeys for cloud buyers and technical evaluators across the full decision cycle.
- Develop and optimize solution pages, integration narratives, architecture use cases, and developer entry points.
- Drive organic visibility for cloud backup, data protection, and cloud-native resilience topics.
- Build and execute an Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) strategy.
- Develop the content and messaging strategy that supports Clumio’s cloud marketplace presence.
- Drive A/B and multivariate testing across landing pages, CTAs, demo flows, and trial entry points.
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