Fractional Marketing & Communications Manager
New
United StatesContractManager
Salary104,000 - 208,000 USD per year
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Job Details
- Required Skills
- Adobe Creative SuiteFigmaHTMLCSSSalesforceGoogle AnalyticsContent creationWordPressHubSpotCanva
Requirements
- Bachelor's degree
- Self-starter with the ability to thrive in a fast-paced, results-driven organization.
- Strong organizational skills, attention to detail, and ability to work collaboratively across organizational lines.
- Excellent written and interpersonal communication skills; writing samples are required.
- Good design aesthetics and a strong ability to work within established brand guidelines.
- Experience creating and publishing content across a variety of social media platforms.
- Experience with HubSpot, Salesforce, Pardot, and Marketing Cloud, or ability/interest to learn.
- Understanding of email marketing strategies and experience executing email campaigns.
- Experience with web content management systems and analytics; Webflow or WordPress and Google Analytics preferred.
- Experience building and deploying emails in Salesforce Marketing Cloud and Pardot; experience working with Salesforce for list creation and segmentation.
- Experience in Figma, Canva, Adobe Creative Suite, or similar design platforms.
- Working knowledge of basic HTML/CSS as it applies to email formatting.
Responsibilities
- Support integrated marketing and communications strategies to drive member engagement, retention, and growth across the full lifecycle.
- Develop and deliver multi-channel content via campaigns, social media, print assets, and related channels aligned with E3n's mission, brand, and goals.
- Write, create graphics, formulate layout, and execute email marketing campaigns; support all email campaigns with QA testing.
- Manage email project timelines and editorial calendars and communicate with internal and external stakeholders.
- Support audience segmentation and list creation in Salesforce, including importing and managing lists within HubSpot, Marketing Cloud, and Pardot.
- Analyze campaign performance (e.g., open rates, click-through rates, conversions) and provide recommendations to improve future campaigns.
- Develop and deploy creative, strategic, organic, and paid social media strategies to engage key personas.
- Maintain sales enablement tools and templates, including presentation decks, case studies, social media graphics, and related assets.
- Utilize CRM and event platforms (e.g., Salesforce, Swoogo, or similar tools) to track engagement, participation, and outcomes.
- Maintain accurate records of outreach, participation, and event metrics and provide regular updates on progress, risks, and opportunities.
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