Customer Marketing Manager
Location: Atlanta, Georgia, USA; Chicago, Illinois, USA; Dallas, Texas, USA; Houston, Texas, USA
Country: United States of America
State: Arkansas
Work Arrangement: RemoteFull-TimeManager
Salary98,000 - 123,000 USD per year
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Job Details
- Languages
- Native-level English fluency required. Upper intermediate foreign language (level B2+) in Spanish, Portuguese or other romance languages.
- Experience
- 5+ years relevant work experience
- Required Skills
- Data AnalysisMicrosoft ExcelAttention to detailWritten communicationInterpersonal skillsVerbal communicationMarketingCustomer SuccessSaaS
Requirements
- 5+ years relevant work experience preferably with a professional IT services company or SaaS software provider in customer-facing roles in Marketing, Sales or Customer Success.
- Experience in conducting interviews with B2B technology buyers and users; with ability to clearly communicate technical content and product use cases to both technical and non-technical audiences.
- Proven capability of interacting with senior executives and C-Level customers.
- Experience in content marketing, customer marketing programs, product or technical marketing, developer relations and/or communications in a fast-paced, highly technical environment.
- Excellent storytelling skills including preparing advance briefing materials, interviewing and editing.
- Experience successfully managing large, complex, global customer engagements to completion and customer satisfaction.
- Strong interpersonal, verbal and written communication skills.
- Experience in meeting facilitation and presentation delivery.
- Commitment to customer satisfaction & attention to detail.
- Intermediate Excel / spreadsheet skills, including conducting analysis of data to use in creating compelling content.
- Native-level English fluency required.
Responsibilities
- Build strategic and integrated joint marketing partnerships with our global accounts, executives, and technical users to capture impactful customer success stories for use by marketing, sales, and field teams.
- Work cross-functionally across the business to identify, align, and promote customer marketing needs and solve for process, efficiency and scale.
- Build, promote, and actively lead the planning and development of all forms of customer content, including: case studies, videos, slide decks, media opportunities, speaking engagements, analyst interviews, and recruitment for participating in New Relic and industry events.
- Manage a variety of customer marketing projects in various stages of development. Track and measure monthly metrics and provide regular reports to marketing and sales leadership.
- Build and maintain strong relationships with a diverse set of internal and external constituencies, most important being our customer-facing teams.
- Responsible for expanding our customer reference roster and developing customer advocacy and stories in the Americas region.
- Helps provide sales with customer references to close sales opportunities.
- Partners with the field marketing and sales teams to build successful campaigns around engaged customers.
- Helps drive an increase in product usage and adoption, in close partnership with developer relations, sales, and product marketing, PR, field marketing.
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