CRM Manager - Subscriptions
New
C
Careers at TideFinTech, Subscription-based Technology
UK, Indian, German and French SMEs, Sofia, Bulgaria, Serbia, Romania, Lithuania and Hyderabad and offices in Gurugram and New Delhi, and in Berlin, Paris and Luxembourg.Full-TimeManager
Salary not disclosed
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Job Details
- Languages
- English
- Experience
- 3+ years
- Required Skills
- Project ManagementSalesforceJiraGoogle WorkspaceLookerCRMData analytics
Requirements
- 3+ years of CRM experience, ideally within subscription-based businesses
- Experience with subscription billing systems and customer databases
- Strong background in CRM analytics, segmentation, and predictive modelling
- Deep knowledge of CRM and marketing automation technologies
- Strong project management and strategic thinking skills
- Excellent spoken and written English
- Strong stakeholder management and communication skills
- Experience with tools such as Iterable, Salesforce, GSuite, and Jira
- A proactive problem-solver who thrives in dynamic environments
Responsibilities
- Lead the planning and execution of CRM strategies for subscription products, aligned with business objectives and growth targets
- Provide strategic guidance to senior CRM team members on best practices and emerging trends
- Manage and mentor a Senior CRM Executive, fostering a collaborative and high-performing environment
- Use advanced data analytics to refine segmentation and personalise member communications
- Implement advanced targeting strategies to optimise campaign performance and maximise customer lifetime value
- Apply predictive modelling and behavioural analytics to proactively reduce churn
- Collaborate closely with Marketing, Sales, and Product teams to align CRM initiatives with company-wide goals
- Drive cross-functional initiatives to enhance the customer experience and grow subscription revenue
- Develop and oversee customer advocacy and loyalty programmes to increase retention and brand advocacy
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