Senior Director, Marketing Operations - AI-First Operating Model
New
United StatesFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 15+ years
- Required Skills
- Artificial IntelligenceSalesforce
Requirements
- 15+ years of experience in Marketing Operations, Revenue Operations, or related GTM strategy roles, including senior leadership responsibility.
- Proven experience leading AI-driven transformation within Marketing or GTM Operations, including automation and intelligent workflow implementation.
- Deep expertise in marketing automation platforms and MarTech ecosystems.
- Experience with Marketo.
- Experience with Salesforce.
- Strong background in building scalable operating models, data frameworks, and performance measurement systems.
- Demonstrated ability to lead and develop high-performing teams, including hiring and mentoring technical and analytical talent.
- Strong executive communication skills with the ability to translate technical and strategic concepts into clear business impact narratives.
- Advanced systems thinking with the ability to design integrated, scalable go-to-market architectures.
Responsibilities
- Define and lead the strategic vision for Marketing Operations, building an AI-first operating model that enhances efficiency, scalability, and pipeline performance.
- Architect and optimize the MarTech ecosystem, integrating AI-driven workflows, automation, and predictive systems while rationalizing legacy tools.
- Own governance of Marketing Operations systems, including lifecycle strategy, lead management, segmentation, data quality, and attribution frameworks.
- Drive AI adoption across Marketing, establishing use cases, measurement frameworks, and enablement programs to embed AI into daily operations.
- Lead strategic planning cycles, aligning Marketing Operations priorities with broader go-to-market and revenue objectives.
- Partner with Finance, Sales Ops, RevOps, and IT to ensure seamless integration of systems, data flows, and operational alignment.
- Lead, scale, and mentor a high-performing Marketing Operations team focused on technical excellence, innovation, and business impact.
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