Director, Commercial Sales, EMEA
V
VercelSaaS, technical software
EMEAFull-TimeDirector
Salary300000 - 330000 EUR per year
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Job Details
- Languages
- English
- Experience
- 3+ years
Requirements
- 3+ years of sales leadership experience in a SaaS or technical software environment
- Strong track record managing high-velocity commercial or mid-market teams
- Proven ability to hire, ramp, and develop commercial AEs in a competitive market
- Deep understanding of commercial sales motions (pipeline, qualification, deal velocity)
- Experience selling into engineering, product, or technical leadership at scaling or growth-stage companies
- Data-driven approach to running a team (metrics for coaching, accurate forecasting)
- Hands-on leader comfortable being in deals and on calls
- Fluency in English
- Additional European language skills (French, German, Italian, Spanish, Arabic) are a strong plus
- Familiarity with developer tooling, frontend infrastructure, or cloud platforms is a significant advantage
- Familiarity with Vercel, Next.js, or the modern web development ecosystem is a plus
- Based in London
Responsibilities
- Own the EMEA Commercial sales number - pipeline, forecasting, and revenue attainment across the mid-market and growth segment
- Hire, onboard, and develop a team of Commercial AEs, building a culture of high activity, sharp qualification, and consistent execution
- Drive a high-velocity sales motion with shorter cycles, strong outbound discipline, and efficient deal management
- Coach AEs on territory planning, prospecting strategies, and how to sell to technical and business stakeholders at scaling companies
- Partner with Marketing and SDR leadership to build and convert pipeline across EMEA - inbound and outbound
- Develop and iterate on Commercial-specific messaging and positioning that resonates with engineering leaders and CTOs at growth-stage companies
- Accurately forecast and report on team activity and revenue to EMEA sales leadership
- Build scalable processes, playbooks, and onboarding frameworks that let the team ramp quickly and perform consistently
- Collaborate cross-functionally with CS, Product, and Legal to ensure smooth handoffs and strong retention in the commercial segment
- Identify expansion opportunities within the existing commercial customer base and coach AEs to grow accounts over time
- Represent Vercel at EMEA industry events, developer conferences, and customer-facing engagements
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