Head of Product Marketing - Funnel & Growth Expert

New

talentCCybersecurity

UkraineFull-TimeLead

Salary not disclosed

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Job Details

Requirements

Come from a venture studio or a B2C subscription mobile app company
Ability to lead strategy and execute hands-on work
Proficiency in building funnels in no-code tools
Ability to write direct-response copy
Experience in architecting quizzes
Obsessed with user psychology and conversion rate optimization
Ability to study competitors and dissect funnel performance
Highly ambitious, driven, and proactive
Ability to thrive in a high-growth environment

Responsibilities

Own the Funnel: Build, manage, and optimize the entire post-click web and in-app funnel
Experiment Relentlessly: A/B test landing pages, quizzes, and paywalls, launching new tests weekly
Master the Messaging: Write high-converting, direct-response copy tailored to the US consumer market
Dive into Data: Analyze user behavior deeply using Amplitude to identify drop-offs and uncover conversion opportunities
Build & Collaborate: Construct funnels using no-code tools (Web2Wave, Funnel Fox) and work closely with our founders, design team, and operations associate
Utilize AI: Leverage AI tools (Claude, ChatGPT) daily to accelerate brainstorming, copywriting, and production

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