- Own and lead paid search across multiple SaaS products as a core acquisition channel.
- Manage, optimize, and scale campaigns in Google Ads and Bing/Microsoft Ads, with Apple Search Ads as an additional channel.
- Oversee multi-million USD monthly paid search budgets across multiple accounts.
- Lead the launch of paid search for new SaaS products and new account setups.
- Work with complex account structures and organizational hierarchies.
- Build the foundations of the paid search function, including processes, tools, and structure, to enable the hiring and scaling of a team.
- Drive automation and process improvements to increase efficiency and scalability.
- Own performance outcomes against ROAS and CAC at scale.
- Deliver clear, executive-level performance reporting and actionable insights.
- Build and lead the paid search function long-term, including process documentation and team growth.
SaaS