E-commerce Brand Manager
A
AdfixE-commerce
Bucharest, Bucharest, Romania. Belgrade, Vojvodina, Serbia. Skopje, Greater Skopje, North Macedonia. Lisbon, Lisbon, Portugal. Tallinn, Harju County, EstoniaFull-TimeManager
Salary not disclosed
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Job Details
- Required Skills
- Shopify
Requirements
- Strong understanding of DTC ecommerce
- Experience working with Meta Ads at a strategic level
- Experience working with Google Ads at a strategic level
- Solid Shopify knowledge
- Solid CRO knowledge
- Commercial thinking
- Ability to manage multiple brands and competing priorities
- High-ownership mindset
- Fast, confident decision-making
Responsibilities
- Own full performance across all assigned brands
- Scale Meta and Google campaigns profitably
- Monitor and act daily on ROAS, CPA, AOV, and CVR
- Identify growth opportunities and push execution fast
- Own the end-to-end ecommerce experience
- Improve product pages, collections, and landing pages
- Drive conversion through structure, UX, and messaging
- Decide what to push, bundle, and discount
- Build pricing strategies and promotional mechanics
- Create and execute commercial calendars
- Guide concepts, messaging angles, and brand positioning
- Unify paid ads, email, website, and organic into one system
- Understand stock levels and product priorities at all times
- Oversee the strategic direction of Instagram and TikTok
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