GTM/ Growth Operations Manager

7/8+ years in Marketing or Growth Operations Proven experience building lifecycle campaigns and outbound targeting programs Strong analytical skills and ability to turn data into strategic actions Deep proficiency in HubSpot and sales engagement tools (Apollo, ZoomInfo, Clay, etc.) Experience working cross-functionally with Growth, Sales, and RevOps teams Attention to detail with a focus on data hygiene, automation, and scalability Understanding of B2B SaaS funnels and GTM motion Background in multi-region campaign management and ICP segmentation

Translate CRM and campaign data into actionable insights. Build and maintain dashboards showing conversion rates and pipeline velocity. Identify key performance levers and prioritize markets. Partner with Sales to align metrics and ensure CRM data integrity. Use tools to identify and engage high-intent companies or ICP triggers. Build, enrich, and validate target account lists. Sync buyer personas into outbound sequences. Enable SDRs to act on real-time intent signals. Refine ICPs and weekly outbound focus themes. Automate account and contact sourcing. Maintain CRM and sequence platform data hygiene. Analyze SDR and campaign performance. Orchestrate, launch, and optimize lead nurture campaigns. Build scalable lifecycle programs. Manage workflows, lead scoring, and segmentation in HubSpot. Collaborate with Marketing and Sales to deliver consistent messaging.