Ownership and oversight of Player Development performance across all offered online sportsbook and iCasino products for all operating states and provinces within an assigned region. Direct oversight and development of all VIP Managers within all operating states and provinces in an assigned region. Drives revenue, increases VIP database, and growth in key markets. Leads strategic direction for the regional VIP team to reach key VIP sales metrics, customer engagement, market share, and net revenue. Assists with development and enforcement of department processes and compliance initiatives that improve operations, efficiency, and service. Provides the Vice President of VIP with high level KPI data reporting and reviews of individual manager, host, and associate performances within an assigned region. Consistently keeps a high level of awareness of the VIP market offerings from competitors across the industry and leverages all relevant intel to acquire and maintain VIP wallet share within an assigned region. Maintains an updated and high level of knowledge of all relevant details of front-end product and technology. Assists with the creation of a steady top of funnel stream for new VIP business by generating opportunities that target relationships with potential high value players and social spaces. Oversee all new member welcomes, investigation, loyalty, sales, surveys, and the reactivation of lapsed members within assigned region. Utilizes daily reporting and analysis to make sound business decisions for an assigned region. Assists the Vice President of VIP with the creation, implementation and adoption of all new department initiatives and policies. Maintains constant and open communication with the Risk and Trading team, Responsible Gaming, Payment, and AML teams to make informed decisions as needed based on business. Oversee and supervise high level events designed for our top customers and oversee team members at said events.