5–7+ years of SEO experience with proven impact in SaaS, PLG, or B2B tech environments Track record of driving measurable growth through SEO (traffic, conversions, pipeline) Advanced proficiency in on-page, off-page, and technical SEO Hands-on experience with tools such as SEMrush, Ahrefs, Screaming Frog, Moz, GSC, GA4, Amplitude Strong background with CMS platforms (preferably Contentful) Experience managing authority-building efforts and backlink acquisition Strong analytical skills Excellent communication and collaboration skills Familiarity with Generative Engine Optimization (GEO) and AI-powered search visibility Experience in creator/social media marketing space Knowledge of Google Tag Manager, A/B testing tools, or data visualization platforms (Looker, Supermetrics) Basic knowledge of HTML, CSS, and JavaScript