Chief Marketing Officer
Company:Genesis
Location:Ukraine, Turkey, Poland, Portugal
Languages:English
Seniority level:Executive, 7-10+ years
Experience:7-10+ years
Skills:
LeadershipBusiness DevelopmentData AnalysisProduct ManagementGoogle AnalyticsStrategySEOMarket ResearchMarketingDigital MarketingCRMA/B testing
Requirements:
7-10+ years in product-based B2C businesses Deep understanding of Meta, Google, TikTok paid performance marketing Proven business growth impact through marketing Experience in Performance marketing Experience in Organic growth channels Experience in CAC / LTV / ROMI ownership Experience building and scaling marketing organizations (50+ people)
Responsibilities:
Define and execute marketing and growth strategy Own performance marketing and organic acquisition Deliver multiplicative business growth Build and scale growth loops with Product Build marketing teams aligned to business goals Ensure all decisions are data-driven
