2-4 years of hands-on SEO experience Strong expertise in technical SEO fundamentals Experience with crawl budget management, XML sitemaps, and robots.txt Experience implementing canonicalization and hreflang Schema markup implementation and testing experience Strong understanding of Core Web Vitals and page speed optimization Proven on-page optimization and internal linking experience Experience with link building and digital PR strategies Hands-on experience with Google Search Console, GA4, and SEO tools, including implementing and working within the Search Atlas platform Experience across WordPress, Shopify, and custom CMS platforms HTML/CSS knowledge for technical SEO implementations Basic JavaScript knowledge for debugging SEO issues Strong documentation skills for creating internal and Customer Success resources Ability to clearly communicate SEO insights and recommendations, both written and verbal, with internal teams and clients Ability to support client-facing conversations and respond to urgent SEO needs