🇫🇷 Head Of Growth - EdTech (French fluent)

Minimum 3 years of experience in Conversion Rate Optimization, Growth Experimentation, or Performance Marketing. Track record of designing, implementing, and scaling A/B and multivariate tests. Proficiency in Growth Diagnosis & System Thinking. Skills in Persuasion & Behavioral Insight. Strong Analytical skills. Curiosity for user behavior and data insights. Hands-On Execution ability. Precision in hypotheses, data, and results. Agility to move fast and adapt to new findings. Native/Bilingual French and fluent English.

Continuously assess, refine, reposition, and launch Offer-Market Fit. Map out and oversee the direct implementation of funnels and campaigns, including setup and tracking. Design, launch, and analyze A/B tests and experiments across funnels, pricing, and messaging. Overview core Paid Social efforts and identify new winning acquisition channels for profitability and volume. Design and optimize growth loops (product, retention, referral, content → product → content). Manage the Growth team, acting as a sparring partner and responsible for talent sourcing, management, and training. Set up a tight feedback loop with Sales to adjust targeting based on lead quality and prioritize high-intent leads.