Middle Growth Marketing Manager (Promova)

Posted about 21 hours agoViewed
UkraineFull-TimeLanguage Education
Company:Genesis
Location:Ukraine
Languages:English
Seniority level:Middle, 1+ year
Experience:1+ year
Skills:
Amplitude AnalyticsTableauMarket ResearchA/B testing
Requirements:
1+ year of experience in a PMM or GM role. Previous experience in User Acquisition Management (UAM) with Meta Ads and Google Ads would be a great plus. Independent management and optimization of key funnel stages (ad -> LP/funnel -> paywall -> product); designs and runs complex A/B tests. Performing deep-dive analyses in Amplitude, Tableau (or similar), setting up and troubleshooting event tracking, evaluating metrics and trends. Building hypotheses, prioritizing experiments, interpreting results, and scaling high-impact growth initiatives. Conducting independent research on market trends, competitors, and best practices; applying insights to growth strategy. Proven collaboration with User Acquisition Managers and Creative Marketers; Understanding UA approaches across multiple channels (Meta, Google Ads, etc.) and supporting launches of new initiatives or products. English Level - B1+
Responsibilities:
Build, launch, and improve marketing funnels and landing pages to increase conversion and revenue. Analyze performance metrics, track key trends, and turn data into clear growth opportunities. Run growth experiments end-to-end — from hypothesis generation and testing to validation and scaling. Monitor competitors and market trends to identify new ideas and benchmarks.
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