Digital Advertising Director (Remote - EST)

Highly creative with proven ability to build performance-driven campaigns Deep platform expertise across Meta, Google Ads, and at least one DSP or other programmatic/managed service vendor Strong comfort with marketing research and statistical analysis Experience building, managing, and optimizing media budgets across channels Demonstrated people-management experience Self-motivated, client-focused, and solution-oriented Proactive problem solver who identifies issues early and pursues opportunities aggressively Expert in persuasion advertising, performance advertising, or both Deep understanding of what drives campaign success and ability to teach others

Manage advertising strategists and help them level up their skills Provide strategic direction, creative guidance, and mentorship Navigate new platforms, AI tools, and reporting techniques Act as project manager for high-stakes client campaigns Develop media strategies and targeting plans Work with creative teams to test concepts and optimize based on performance Interface with clients alongside partners Ensure consistent advertising excellence across clients Evaluate new advertising opportunities and fix underperforming campaigns Scale successful strategies and train the team