Digital Content Growth Lead
400000 - 800000 INR per year
Company:
Location:India, IST
Languages:English
Seniority level:Lead, 2-5 years
Experience:2-5 years
Skills:
Data AnalysisGoogle AnalyticsJiraCross-functional Team LeadershipContent creationContent managementCommunication SkillsAnalytical SkillsSEOWritten communicationCreativityMarketingEditingDigital MarketingResearch skillsA/B testing
Requirements:
2-5 years of experience managing social media for a media, news, or digital-first brand Strong understanding of how X, Instagram, and Facebook content performs Ability to write sharp, engaging copy Hands-on experience with social media scheduling and analytics tools Prior exposure to Web3, tech, finance, or emerging industries is a plus Data-driven mindset with creative instincts
Responsibilities:
Own and expand social media presence across platforms Drive audience growth and engagement Adapt content formats to platform-specific behavior Track real-time trends and internet culture Amplify breaking news and features Engage actively with the audience Track performance metrics Use analytics to optimize content Conduct competitor analysis
