Ecommerce Product Manager w/a Sense of Humor LATAM

4+ years in ecommerce product management or digital product ownership. Shopify experience essential. Experience managing a product backlog and working in Agile environments. Prior experience working for a DTC apparel or consumer brand. Proven track record of driving measurable improvements in conversion rate and AOV. Hands-on experience with CRO programs, analytics tools, and A/B testing frameworks. Deep understanding of Shopify Plus (themes, limitations, and best practices). Strong grasp of analytics: GA4, funnel analysis, and customer journey metrics. Excellent communicator able to work with dev, creative, marketing, and merchandising.

Propose, design, and manage A/B and multivariate tests. Analyze performance and customer behavior using tools like StatSig, GA4, and heatmaps. Own the website roadmap, prioritizing new features and technical improvements. Partner with development to manage Agile sprints. Support Shinesty’s migration from headless to Shopify Plus theme. Lead digital readiness for all product and campaign launches. Coordinate with Creative, Marketing, and Merchandising for launch timelines. Own site performance metrics including conversion rate, bounce rate, AOV, and page speed. Build and maintain dashboards to track trends. Manage Shinesty’s ecommerce tech stack. Evaluate new integrations and technologies.