Programmatic Strategic Lead (Remote Canada)
Location:Canada, EST, PST
Languages:English
Seniority level:Lead, 3+ years
Experience:3+ years
Skills:
Data AnalysisReportingClient relationship management
Requirements:
3+ years of experience in programmatic roles Hands-on experience in media buying and DSPs (TTD, DV360 preferred) Proven track record in programmatic media planning, buying, and measurement Understanding of programmatic and other channel integration Experience driving programmatic growth for B2B/SaaS clients with budgets over $50k/month Strong cross-collaboration and client-facing communication skills Solid analytical ability and attention to detail Ability to balance multiple projects
Responsibilities:
Develop comprehensive media strategies Leverage data for audience targeting Build and implement programmatic campaigns in DSPs Optimize campaigns for performance Generate performance reports Resolve campaign performance issues Collaborate with cross-functional teams Serve as primary client contact Present campaign plans and reports to clients
