Content & Activation Specialist - Student Engagement / Higher Ed (Fully Remote)
Company:Virtual Internships
Location:United States, Canada, EST, PST
Languages:English
Seniority level:Middle
Skills:
Project ManagementGoogle AnalyticsJiraContent creationContent managementSEOCommunication SkillsAnalytical SkillsCollaborationPresentation skillsWritten communicationMarketingEditingDigital MarketingAdaptabilityRelationship buildingProblem-solving skillsTeamworkStrategic thinkingResearch skills
Requirements:
Content/growth marketing targeting students or youth audiences Community activation, ambassador or referral programs Content creation and campaign building Partnerships, student operations, or campus-led engagement Sales Enablement and Project Management Running creative experiments to drive measurable outcomes
Responsibilities:
Enable partnership managers with high-quality content, collateral, and activation assets. Build scalable content engines to increase activation. Create compelling content for multi-channel campaigns to engage students. Supply partnership account managers with materials and assets for activation campaigns. Review partner communication channels and suggest iterations. Build reusable toolkits and playbooks for partners. Collaborate with product and student experience teams on messaging. Develop content partnerships with career centers, faculty, influencers, societies, and job/career sites. Identify digital and offline campus activation opportunities. Create content and assets to engage students and build awareness. Leverage social proof to position VI. Share expertise in student-focused marketing for co-development of copy. Track performance, optimize, and test content.
