Senior Specialist, Marketing

Bachelor's degree or 4+ years commensurate experience. 2+ years of experience engaging consumers and driving digital engagement within marketing. 1+ years experience working closely with cross functional teams. 1+ years experience using data to inform decision making. 1+ years experience managing partners and projects cross functionally within tight timelines.

Contribute to defining campaign objectives aligned with business goals. Support creation of marketing tactics through segmentation, copywriting, and channel design. Manage tactical campaigns supporting consumer experiences. Develop campaign testing and A/B testing strategies. Analyze campaign results and share insights. Act as a subject matter expert in marketing. Ensure compliance with laws and regulations.