Partnerships Manager

4-7 years of experience in Channel, Alliances, or Partner Management within a SaaS organization Proven success managing partnerships in Salesforce, AWS, or HubSpot ecosystems Strong understanding of partner attribution (Sourced vs. influenced) and Salesforce CRM tracking Demonstrated ability to build GTM plans, run QBRs, and Manage revenue aligned partner scorecards Excellent communication, relationship building, and executive presence skills Experience with Public Sector or Government Technology (GovTech) is preferred Familiarity with FEDRAMP, IL4, or agency procurement and compliance requirements is preferred Experience managing AWS Marketplace listings or ACE pipeline submissions is preferred Understanding of HubSpot’s Partner Program, integrations, and HUG Ecosystem is preferred Background in SaaS focused on Data Collection, workflow automation, or CRM integration is preferred

Serve as the primary relationship owner for assigned ecosystem partners (Salesforce, AWS, Hubspot) Build and execute partner account plans including revenue targets, enablement objectives, and marketing activities Conduct regular QBRs to review pipeline, performance, and sourced vs. influenced attribution Align partner priorities with FormAssembly’s GTM Strategy across verticals Drive measurable growth in partner sourced and partner influenced pipeline through co-selling, co-marketing, and joint pursuits Log and validate all influenced and sourced opportunities in Salesforce CRM for clean attribution Collaborate closely with Sales and BDR teams on account coverage and opportunity management Maintain transparent forecasts and attribution data for Finance and RevOps review Understand the Salesforce AppExchange landscape, SI/VAR partner models, and Salesforce co-sell alignment Manage AWS marketplace listings, AWS ACE pipeline entries, and work with AWS Partner Development Managers Support HubSpot integration awareness, enablement, and collaboration with HubSpot Solutions Partners and HUG communities Enable partners on FormAssembly’s value proposition, security posture, and integrations Develop and deliver “Better together stories” and vertical specific use cases Identify and execute MDF Funded campaigns and ecosystem co-marketing opportunities Represent FormAssembly at partner and ecosystem events Partner with Sales, Marketing, and Product teams to align partner activity with business objectives Work with Finance and RevOps to ensure accuracy of partner attribution and compensation tracking Contribute to internal enablement, helping sales understand partner capabilities