Junior Performance Marketer (Full Remote - Greece)

2-4 years in performance marketing or user acquisition. Proven track record managing $100k+/month in paid media spend with measurable CAC/ROAS results. Full ownership of campaign execution, results, and optimization. Experience with Meta, TikTok, Snapchat, ASA, or native platforms. Analytical fluency: GA4, Voluum, tracking setups, dashboards. Strong creative instincts: can write briefs, analyze hooks, and iterate fast. Comfortable with NSFW content and running campaigns on adult networks. Past exposure to subscription models and CAC/LTV frameworks (nice-to-have). Familiarity with DSPs and programmatic environments (nice-to-have). Experience in sensitive or regulated verticals (nice-to-have). Track record of scaling UA for mobile apps (nice-to-have).

Own performance of paid acquisition channels, including setup, optimization, and reporting. Design and improve scalable acquisition funnels to hit CAC/ROAS targets. Contribute to testing loops and creative production. Monitor performance daily using tools like Voluum, GA4, and internal dashboards. Drive decision-making through deep analysis of CPA, ROAS, retention, and cohort behavior. Build and maintain internal reporting frameworks. Own the creative briefing process and collaborate with content/product teams. Implement systems to reduce creative fatigue and increase testing speed. Build relationships with traffic sources and negotiate deals. Explore new acquisition opportunities and build evaluation criteria. Stay ahead of ecosystem changes and adapt strategy. Identify opportunities to streamline processes through automation. Create SOPs, playbooks, and experiment pipelines for scaling campaigns.