Senior Performance Marketer (Full Remote - Greece)

4–10+ years in performance marketing or user acquisition Proven track record managing $500K to $1M+/month in paid media spend Full ownership of campaign execution, results, and optimization Experience with Meta, TikTok, Snapchat, ASA, or native platforms Analytical fluency: GA4, Voluum, tracking setups, dashboards Strong creative instincts Experience optimizing landing pages and funnel conversion Comfortable with NSFW content and running campaigns on adult networks Past exposure to subscription models and CAC/LTV frameworks (Nice-to-Have) Familiarity with DSPs and programmatic environments (Nice-to-Have) Experience in sensitive or regulated verticals (Nice-to-Have) Track record of scaling UA for mobile apps (Nice-to-Have)

Lead one or two paid acquisition channels across direct-buy and programmatic networks. Contribute to building scalable acquisition funnels. Run high-velocity testing loops for creatives, audiences, and placements. Monitor performance daily using tools like Voluum, GA4, and internal dashboards. Drive decision-making through deep analysis of CPA, ROAS, retention, and cohort behavior. Build and maintain internal reporting frameworks. Own the creative briefing process. Collaborate with content and product teams to launch landing pages. Implement systems to reduce creative fatigue. Build strong relationships with traffic sources and negotiate premium placements. Explore new acquisition opportunities. Stay ahead of ecosystem changes. Identify opportunities to streamline acquisition processes through automation. Create SOPs, playbooks, and experiment pipelines.