Senior Manager of Demand Generation

5+ years of demand generation or integrated marketing experience in high-growth B2B SaaS companies 5+ years of proven track record of driving measurable revenue growth Proven experience selling into or marketing to the C-suite Demonstrated ability to develop marketing strategy and execute campaigns across multiple verticals Deep hands-on experience with direct sales models Strong expertise in lead generation metrics, funnel optimization, and channel performance analysis Proven track record managing agencies and creating compelling content Strong leadership and mentoring skills with high emotional intelligence

Scale the demand generation engine for designated verticals using ABM, content marketing, and integrated campaigns Design and execute data-driven campaigns across multiple channels with focus on ROI Build 12-month strategic plans and execute campaigns proactively Create and manage sophisticated lead-nurturing programs Own messaging strategy for key verticals Partner strategically with outsourced lead generation vendors and internal SDR team Collaborate with Revenue Operations to optimize Salesforce and marketing automation tools