SEO Specialist (Technical & Content Strategy)

3-5 years of experience in SEO strategy and technical implementation. Proven ability to fix complex SEO and performance issues. Strong understanding of on-page, off-page, and technical SEO. Skilled in tools such as SEMrush, Ahrefs, Screaming Frog, GA4, GTM, and GSC. Experience tracking performance through dashboards and reports. Familiarity with schema markup, site structure, and keyword optimization. Excellent analytical and communication skills with attention to detail. Strong collaboration skills and ability to work cross-functionally. Experience with HubSpot, WordPress, or other CMS platforms (Bonus).

Conduct complete technical SEO audits to identify and resolve crawl, indexation, and performance issues. Fix technical issues such as 404s, redirects, duplicate tags, canonical errors, and broken links. Manage and optimize sitemaps, robots.txt, metadata, and structured data. Research, plan, and execute keyword strategies aligned with marketing goals. Collaborate with writers to optimize new and existing content for rankings and engagement. Monitor site health, Core Web Vitals, and page speed improvements. Manage GA4, Google Tag Manager, and Search Console to ensure accurate SEO data tracking. Prepare periodic SEO reports with insights, trends, and actionable recommendations. Support backlink cleanup, internal linking improvements, and ongoing content SEO updates. Work closely with the WordPress Developer to implement SEO best practices across all new pages and campaigns.