Email Content, Marketing & Campaign Strategy Specialist (REMOTE/WFH SETUP)
Company:Unifin, Inc
Location:Philippines
Languages:English
Seniority level:Lead, 4+ years
Experience:4+ years
Skills:
Data AnalysisStrategyContent creationComplianceMarketingA/B testingCRM
Requirements:
4+ years in email marketing, lifecycle automation, or outbound engagement Strong copywriting skills with tone control Experience designing behavioral journeys and automated campaigns Data-driven mindset with experience using a major email platform Background in finance, collections, retention, or subscription-based engagement is a plus
Responsibilities:
Develop tone-based messaging for various customer stages Write multi-stage email sequences for customer lifecycle Build automated email funnels and drip campaigns Segment audiences and personalize content Launch and optimize campaigns on email platforms Run A/B tests and analyze engagement metrics Ensure compliance with FDCPA, Reg F, and CAN-SPAM
