Zoho CRM Manager (Zoho CRM Specialist)

3+ years of hands-on experience managing Zoho CRM. Strong understanding of Zoho CRM architecture, workflows, automations, and reporting, including Zoho Campaigns, BI Tools, Dashboards, and Integrations. Solid data management and analytical skills. Experience integrating Zoho CRM with other systems (marketing automation, finance, or customer support tools). A solid understanding of sales & marketing processes and strategy. Excellent communication skills and ability to collaborate with multiple stakeholders. Self-starter with a problem-solving mindset, detail orientation, and sense of ownership. English proficiency.

Manage and configure Zoho CRM (modules, workflows, blueprints, automations, dashboards, reports, email campaigns, and integrations). Develop and implement new features and enhancements to improve business processes and sales & marketing efficiency. Maintain system security, user roles, permissions, and compliance with data protection standards. Ensure data integrity through audits, deduplication, and best practices. Build and maintain dashboards and reports to provide actionable insights into sales, customer engagement, and pipeline health. Track all sales & marketing activities to deliver insights for leadership decision-making. Monitor performance metrics and propose improvements. Partner with Sales, Marketing, Product, and Support teams to optimize workflows and align CRM functionality with strategic objectives. Support marketing campaigns and customer lifecycle management with segmentation and automation. Coordinate work with external CRM consultants where needed. Train team members on Zoho CRM best practices and new functionality. Serve as the first point of contact for CRM-related issues and troubleshooting. Drive adoption across the organization.