CRM Team Lead

10+ years of experience in CRM 4+ years of experience in a team leadership or management position 2+ years Braze experience Attention to detail, including QA of CRM Campaigns, Integrations & relevant documentation Strong knowledge of digital marketing Proven ability in leveraging AI tools to enhance productivity Understanding of relational databases and data structures Proactive mindset and ability to work in cross-functional teams Strong interpersonal and communication skills gained through experience in a client service environment Experience working an agency setting or client facing roles C1 level of English proficiency

Oversee a team of up to 10 CRM Consultants Ensure adherence to Massive Rocket standards for quality, speed, and execution Conduct regular one-on-one meetings with team members Participate in the recruitment process Lead execution of CRM initiatives within the Braze platform Configure and customize the Braze platform Design and execute targeted marketing campaigns using Braze Utilize Braze's segmentation and personalization features Collaborate with the strategy team Partner with clients to understand needs and develop solutions Master Braze and its features Manage and analyze large datasets Utilize insights from data analysis to optimize campaign performance Create relevant documents and reports