Strategisation, setup, optimisation and scaling of Search, Shopping, Display and YouTube campaigns Daily data analysis of campaigns identifying areas of opportunity to improve performance of campaigns and maximise ROAS Landing page split-tests and optimisation Ad Copy writing Technical setup of tracking scripts and conversion event codes Setup, management and optimisation of Shopping Data Feeds Collaborate with internal Senior eComm Strategists and support team on cross-channel campaign co-ordination and performance reporting Liaise with clients and provide detailed reports and ongoing performance improvement plans Stay up to date with the latest changes on the platform