Brand Marketer
Company:Phantom
Location:United States
Languages:English
Seniority level:Manager, 8+ years
Experience:8+ years
Skills:
Project ManagementData AnalysisCross-functional Team LeadershipContent creationWeb3.jsCommunication SkillsAnalytical SkillsCollaborationData visualizationMarketingStakeholder managementDigital MarketingBudget managementExcellent communication skillsCreativityStrategic thinking
Requirements:
8+ years of experience in brand marketing, advertising, or a related field, ideally within fintech, crypto, or consumer tech Proven track record of developing and launching successful brand campaigns Deep understanding of cultural trends, audience behaviors, and ability to translate insights into impactful marketing strategies Experience working cross-functionally and managing external agencies Excellent communication and storytelling abilities Passion for crypto, web3, and the future of decentralized finance (or willingness to learn)
Responsibilities:
Define and guide Phantom's core brand strategy Develop and execute world-class brand campaigns Craft compelling creative briefs Manage external agencies and creative partners Monitor and analyze cultural, industry, and consumer trends Ensure brand consistency and integrity Leverage data and insights to measure brand marketing effectiveness
