Social Media Manager

Posted 4 days agoViewed

💎 Seniority level: Manager, 7+ years

📍 Location: United States

🔍 Industry: Crypto

🏢 Company: Kraken👥 1001-5000💰 Secondary Market about 1 year ago🫂 Last layoff 4 months agoEthereum Blockchain Bitcoin FinTech Trading Platform

🗣️ Languages: English

⏳ Experience: 7+ years

🪄 Skills: Graphic DesignGoogle AnalyticsContent creationContent managementWeb3.jsCommunication SkillsAnalytical SkillsCollaborationCustomer serviceSEORESTful APIsAttention to detailWritingJSONMarket ResearchCreativityMarketingEditingDigital Marketing

Requirements:

7+ years of experience in social and content strategy with an emphasis on brand, experiential, and highly collaborative, fast paced brand marketing activations and partnerships
Deep understanding of the crypto industry & knowledge of personal financial management
Strong writing, editing, and communication skills.
Creative and detail-oriented, with the ability to produce visually appealing content - whether it be briefing the design team or being scrappy on CapCut
In-depth knowledge of social media platforms (X, Instagram, LinkedIn, TikTok, etc.) and social media management tools (Sprinklr, Sprout Social, etc.)
Experience in managing social agency, creative agency, creator agencies and other external production partners

Responsibilities:

Produce top-tier, engaging content optimized for X, Instagram, TikTok and YouTube, ensuring maximum impact and platform-native appeal.
Identify trends and reactive moments on CT and other social channels, be able to react and craft content in a timely manner
Develop and maintain an always-on content calendar: create posts, obtain approvals, schedule, and monitor performance
Market a best-in-class product to an audience of over 2M people
Work closely with product marketing, partnership, comms and other cross-functional teams to coordinate social media efforts with broader campaigns and ensure brand consistency
Additional duties and responsibilities as assigned

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