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Head of Marketing (REMOTE)

Posted 3 days agoViewed

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💎 Seniority level: Executive, 10+ years

🔍 Industry: Cloud platform ecosystem

🏢 Company: Upbound - Job Posting

⏳ Experience: 10+ years

Requirements:
  • 10+ years of experience in marketing roles, with at least 3 years in a leadership position.
  • Proven track record of marketing enterprise technology solutions, preferably in cloud or platform solutions.
  • Deep understanding of B2B marketing strategies, including demand generation and product marketing.
  • Exceptional written and verbal communication skills for technical and non-technical audiences.
  • Experience with open-source technologies and developer communities is highly desirable.
  • Strong analytical skills and familiarity with marketing tools (e.g., Common Room, Rollworks).
  • Collaborative mindset to work effectively with cross-functional teams.
Responsibilities:
  • Help develop and execute a comprehensive marketing strategy aligned with Upbound.io’s business goals.
  • Lead and mentor a growing marketing team, fostering a culture of innovation and excellence.
  • Refine and enhance Upbound’s brand positioning and messaging for technical audiences.
  • Design and implement multi-channel campaigns for awareness and lead generation.
  • Oversee the creation of high-quality content to position Upbound as a thought leader.
  • Build and manage co-marketing initiatives with partners in the cloud ecosystem.
  • Work closely with product teams on go-to-market strategies and product messaging.
  • Define and track key performance indicators (KPIs) for marketing initiatives.
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