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Social Media Specialist

Posted 18 days agoViewed

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💎 Seniority level: Manager, Proven experience in social media strategy and execution.

📍 Location: US

🔍 Industry: Technology solutions for education, healthcare, and business campuses

🏢 Company: Transact Campus👥 501-1000EdTechInformation ServicesFinancial ServicesPaymentsInformation TechnologyFinTech

🗣️ Languages: English

⏳ Experience: Proven experience in social media strategy and execution.

🪄 Skills: Graphic DesignContent creationContent managementReportingDigital Marketing

Requirements:
  • Bachelor’s degree in marketing, Communications, or a related field, or equivalent experience.
  • Proven experience in social media strategy and execution, preferably in a B2B or tech-focused environment.
  • Strong understanding of social media platforms, trends, and best practices.
  • Excellent written and verbal communication skills, with a creative approach to content and storytelling.
  • Proficiency in social media management tools and analytics platforms (e.g., HubSpot).
  • Ability to work independently and take initiative.
Responsibilities:
  • Develop and implement a comprehensive social media strategy that aligns with company goals.
  • Create and maintain a content calendar for consistent posting on key platforms.
  • Curate and create engaging content, collaborating with teams for thought leadership.
  • Actively monitor and engage with the audience, enhancing community connections.
  • Lead the employee advocacy program, training employees on best practices.
  • Track and analyze social media performance, providing regular reports and insights.
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