Associate Producer, Audience Retention

Fluency in Spanish and English. 1-3 years of experience in editorial, audience engagement, social media, or a related digital media role. Bachelor’s degree in Journalism, Communications, or a related field, or equivalent professional experience. Experience using analytics tools (e.g., Google Analytics, Adobe Analytics). Experience working in SailThru, MailChimp or another email marketing platform. Basic understanding of social media platforms and best SEO practices.

Execute bilingual audience engagement and retention strategies. Identify opportunities in the daily news cycle to drive retention. Support and implement retention strategies for FAST channels. Assist in App Store Optimization (ASO). Analyze audience behavior and campaign performance data. Develop and manage newsletter retention strategies.